Couldn’t make it to G-2’s LabCompete Conference? Stay up to speed and on top of key issues in the comfort of your own office—and at your own pace!

The very survival of your lab depends upon the strategies, technologies, financing and connectivity insights discussed at LabCompete 2007!

What will you gain if you order the LabCompete recordings if you are:

A Laboratory Executive:

• New ways to adapt your technology innovations and turn them into new revenue streams
• Practice tested: Sales and marketing strategies that are specifically designed to boost your bottom-line
• Service, service, service: Make the service more important than the price. Learn from our in-depth case studies
• Be in the vanguard: Which diagnostic tests are emerging as high profit products?
• Be a part or be apart: How and when to transition to a consumer-based lab model
• It’s NOT a commodity: How to defeat the pricing bandits

A Sales and Marketing Executive in the Lab Industry:

• How to create a compensation plan that make sense and makes profit
• Turn prospects into customers and customers into long-term clients
• Learn to sell service over price
• Find out if an ad agency make a difference
• Gain insights into making the most of the aging boomer market
• Gain a practical knowledge of the marketing efforts required for Personalized medicine, genetic testing, pharmacogenomics

Plus, you can also order our unique, cutting-edge “How To Compete” Workshops For Executive Level Lab Management:

• Lab MBA 101: A Survey Management Course for the Non-MBA Lab Professional: Get Up To Speed on How to Compete Effectively Through Management Know-How
• Show Me The Money: Competing Through Your Long-Range Strategic Plan: Finance, Merge, Acquire, Divest, Spin-off
• Sales and Marketing Tool Box: How to Hire, Train, Compensate And Retain The Top Sales People, While Delivering Your Marketing Message
• Integrating Web-Connectivity and Maintaining The Competitive Edge

Make a wise investment for both your organization and your own career by realizing the unequalled value of ordering the live CD recordings of LabCompete.

For more information on the LabCompete sessions, click here to download the conference brochure .