December 2007
The first question on many minds of San Diego County laboratorians is why the Centers for Medicare & Medicaid Services (CMS) chose this region as the first of two sites for the competitive bidding demonstration project. In selecting a site or Metropolitan Statistical Area (MSA), CMS wanted to have enough labs for effective bidding and multiple winners, as well as a patient population that reflected the national laboratory market. But this is not the case in San Diego, explained Donna Serpico-Thompson, the vice president of business development for Sharp HealthCare, an area healthcare system that includes four hospital outreach laboratories, as well as eight independent labs.
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