Washington G-2 Reports
Advisory Services
Providing market research, market assessments, white papers, consulting and training services for specific clinical lab needs
Market Research & Surveys –
Our editorial and research staff will produce high quality research and surveys on specific clinical lab markets for your organization. Examples of recent studies and surveys include:
Lab Industry Strategic Outlook 2009
Molecular Diagnostics Market Outlook 2009
Anatomic Pathology Market Outlook 2007 (2009 in progress)
Diagnostic Imaging Industry Strategic Outlook 2009
Laboratory Sales & Marketing Compensation Survey 2009
White Papers –
Our editorial and research staff will produce White Papers on issues of interest to your firm concerning clinical lab markets. Use for internal purposes, post as content on your web site or build into marketing/communications materials. Examples of recent white papers include:
Digital Pathology Systems Gear Up for Prime Time
Personal Health Records – Who Are the Key PHR Providers and How Are They
Handling Laboratory Results?
Leading Analysts Put Quest and LabCorp Stock, Guidance and Strategy Under
the Microscope
Retail Clinic Testing and Its Impact on the Lab Market
Direct-to-Consumer Testing and Its Impact on the Lab Market
Consulting/Training Services –
Lab Sales Training
Imaging Outpatient Markets & Strategy
Anatomic Pathology Lab Market Strategy
Molecular Diagnostic Lab Market Strategy
Contact Us:
For more information or quotes on any of the services mentioned above, please contact Perry Patterson, Vice President, Publisher, Washington G-2 Reports at pwpatterson@ioma.com or call 973-718-4737 direct line.
Advisory Services Overview
Washington G-2 Reports Advisory Services is a leader in providing expertise in market research, surveys, white papers, consulting and training services to clinical labs, medical centers, blood banks and anatomic pathology groups in the United States.
Washington G-2 Reports Advisory Services, as a division of Washington G-2 Reports, has the advantage of over 30 years history and experience analyzing and reporting on clinical lab markets. Its sister company’s Kennedy Information Advisory Services Group provides similar research and expertise to consulting firms and the consulting industry worldwide.
Our methods of assessing the current situation, resources and goals enables us to provide consulting and training solutions and implementation plans.
Consulting & Training Services Overview
Lab Sales Training
By fine tuning your year ahead sales plan and strategy, and/or providing specialized training to your in the field account executives you can position your lab to win the battle for market share against local, regional and national labs. G-2 Advisory Services lab sales training experts can assist your lab in building its strategy and help it apply the sales techniques being used by today’s hottest independent and hospital labs.
Imaging Outpatient Markets & Strategy
By creating actionable outpatient imaging strategies with market analyses, feasibility studies, medical staff development plans and joint ventures, you can increase market share, build revenues and better compete. G-2 Advisory Services experts help you identify, evaluate and seize outpatient imaging opportunities to build a stronger outpatient and physician presence.
Anatomic Pathology Lab Market Strategy
G-2 Advisory Services in Anatomic Pathology offers expert consultation, evaluation, and guidance to pathologists and administrators to create strategies to thrive in the current business and regulatory environment. The G-2 Advisory Services in Anatomic Pathology will help you evaluate new technologies including automated histology, telepathology, and molecular diagnostics; the integration of pathology reports into the electronic health record; the determination of pathologists’ effectiveness and quality, including the application of management tools such as Toyota Production System and Six Sigma; and the merger of pathology groups.
Molecular Diagnostics Lab Market Strategy
Through site assessments, financial feasibility studies, analysis of start-up costs, test selection and anticipated test volumes, G-2 Advisory Services offers expertise, evaluation and implementation guidance to assist your qualified clinical lab to leverage existing staff and technical skills to build a quality in-house molecular genetics testing program.
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